Last updated: May 26, 2025
When you visit or access our website, or when you interact or engage with our gifting platform (“Service”), we will use (and authorize third parties to use) web beacons, cookies, pixel tags, scripts, tags, API and other technologies (collectively “Cookies” or "Tracking Technologies"). This is explained in this policy (“Cookie Policy”) which forms a part of our Privacy Notice and Terms of Use. The Tracking Technologies allow us to automatically collect information about you and your online behavior in order to enhance your navigation on our Service, improve our Service performance and customize your experience on it. We also use this information to collect statistics about the usage of our Service, perform analytics, deliver content which is tailored to your interests and to administer services to our users, writers, customers and partners. We also allow third parties to collect information about you through Tracking Technologies.
Cookies are small text files (composed only of letters and numbers) that a web server places on your computer or mobile device when you visit a webpage. When used, the cookie can help make our Services more user-friendly, for example by remembering your language preferences and settings. You can find more information about cookies at www.allaboutcookies.org. Cookies are widely used in order to make websites work in an efficient way. The use of cookies allows you to navigate between pages efficiently. Cookies remember your preferences, and make the interaction between you and the Services smoother and more efficient.
There are five main types of Tracking Technologies:
Strictly necessary Tracking Technologies
These Tracking Technologies are essential to enable you to login, navigate around and use the features of our Services, or to provide a service requested by you (such as your username). We do not need to obtain your consent in order to use these Tracking Technologies. These Tracking Technologies can be used for security and integrity reasons - for example to detect violation of our policies and for support or security features.
Functionality Tracking Technologies
These Tracking Technologies allow our Services to remember choices you make (such as your language) and provide enhanced and personalized features. For example, these Tracking Technologies are used for authentication (to remember when you are logged-in) and support other features of our Services.
Performance Tracking Technologies
These Tracking Technologies collect information about your online activity (for example the duration of your visit on our Services), including behavioral data and content engagement metrics. These Tracking Technologies are used for analytics, research and to perform statistics (based on aggregated information).
Marketing or Advertising Tracking Technologies
These Tracking Technologies are used to deliver tailored offers and advertisements to you, based on your derived interests, as well as to perform email marketing campaigns. They can also be used to limit the number of times you see an advertisement as well as help measure the effectiveness of the advertising campaign. They are usually placed by our advertisers (for example advertising networks) and provide them insights about the people who see and interact with their ads, visit their websites or use their app.
Our website contains Strictly Necessary Cookies, Functionality Tracking Cookies, Performance Cookies and Marketing and Advertising Cookies.
There are various ways in which you can manage and control your cookie settings. If you do not want Cookies to be placed on your device when browsing the website, you can do this through our website’s Cookie consent banner, or by adjusting your browser settings to manage such Cookies, or to notify you when a Cookie is being placed on your browser.Please remember that, by deleting or blocking cookies, some of the features of the Services may not work properly or as effectively.
Turning off cookies via your web browser - “Do Not Track” Signals